Resources & Insights

Explore key social media trends in e-commerce from over 500,000 storefronts, revealing TikTok's lead in median followers, the challenge of reaching 23,000 followers, and the rarity of high follower counts across major platforms.

In today's competitive landscape, data drives the engine of modern marketing. However, the widespread practice of discarding leads with generic email addresses poses a significant risk to revenue teams. By overlooking these entries, businesses not only miss out on potential revenue but also hinder their pipeline creation efforts. This article explores the real impact of dismissing generic email leads, quantifying potential losses in revenue and opportunities. It underscores the critical need for organizations to capture every piece of data possible, leveraging advanced tools like LeadGenius’s entity resolution service to enrich and maximize the value of their lead databases. Embracing every lead, regardless of its initial form, is crucial for sustained growth and competitiveness in today's dynamic market environment.

LeadGenius's entity resolution service transforms generic email addresses into valuable LinkedIn profiles, enhancing lead quality, improving targeting, increasing conversion rates, and providing richer insights for B2B marketing and sales efforts.

LeadGenius's entity resolution service transforms generic email addresses into valuable business profiles, enhancing data quality, reviving lost leads, and maximizing marketing and sales efforts.

Social monitoring, or social listening, involves tracking and analyzing social media conversations to gain insights into customer preferences, pain points, and trends, benefiting digital marketers, sales teams, ABM teams, and business development professionals. By leveraging social monitoring across platforms like Pinterest, TikTok, Snapchat, X (formerly Twitter), Instagram, and Facebook, businesses can make informed decisions, personalize outreach, and stay ahead of industry trends, ultimately leading to greater success in achieving their goals.

LeadGenius announces Social Follower Monitoring, a tool that provides instant, accurate social media insights, including social handles, follower counts, and like counts for platforms such as TikTok, YouTube, Facebook, Instagram, X (formerly Twitter), Snapchat, and Crunchbase.

What are the key phrases for closing deals and why it works.

First came D&B, then Jigsaw, then ZoomInfo, then Apollo and now Clay. We examine what the next giant in the data space will look like.

We apply the lessons from the 90's comedy classic "Tommy Boy" to the modern data space.

We share a recent customer data audit and discuss the potential alternatives to accepting the status quo.