Growth Signals

Tired of poor ROI from events and conference list.... Try adding this signals to your playbook.

This article explores common mistakes made by GTM teams in the modern era of signal selling and account segmentation, highlighting the importance of real-time data, precise targeting, team alignment, and personalized messaging to improve sales and marketing effectiveness.

Leveraging data signals like new hires, funding events, and product launches allows sales teams to tailor their approach for selling sophisticated solutions, ensuring their outreach is timely, relevant, and aligned with prospects' immediate needs.

As email and cold calling lose their effectiveness in today’s AI-fueled, over-saturated marketing world, direct mail has made a surprising and powerful comeback. By combining personalized offers, verified home addresses, and timely outreach signals, companies are seeing impressive results and better engagement from this revitalized channel.

Learn how Hopin can use custom data strategies, including intent data & strategic partnerships, to enhance its position & success in the virtual event industry.

4 key activities for every new revenue leader with expert insights & strategies to tackle in their first 90 days. Uplift your approach & drive impactful change.

Discover how BTQ Financial overcame the challenge of delinquent payments from unstable non-profit clients by partnering with LeadGenius. Strategy reducing rates

Exploring 10 latin american startups to watch in 2024 for innovation & impact. The rising stars reshaping industries & rewriting the region's economic narrative

Exploring what’s product at a data company? Mark Godley and Brett McBee-Wise, VP of Product at LeadGenius, explore the intricacies of product management. Learn!