Rev-Ops

Results

Although Indeed ultimately did not select LeadGenius for this project, the proposed solution highlighted significant potential benefits:

• Enhanced Targeting: The enriched data and new ICP-qualified contacts would have enabled more precise and effective targeting, improving engagement rates.
• Increased Efficiency: Automation of data processes and Salesforce integration would have streamlined operations, saving time and reducing manual errors.
• Improved Data Quality: Regular data hygiene practices would have maintained high data quality, supporting better decision-making and outreach efforts.

Results

The results exceeded CDK's expectations:

• High Accuracy: LeadGenius consistently delivered contact data with over 85% accuracy. This was a significant improvement over the industry standard, where actual accuracy often falls short of claims.
• Manual Rechecks: LeadGenius's commitment to quality included manually rechecking data to further increase accuracy, ensuring that campaign funds were not wasted on incorrect prospects.
• Enhanced Campaigns: With cleaner and more accurate data, CDK's marketing, sales, and customer service campaigns saw improved targeting and efficiency, leading to better outcomes and ROI.

By leveraging LeadGenius’s expertise in data cleansing and sourcing, CDK Global has significantly enhanced the accuracy of its contact data. This improvement has led to more successful and cost-effective campaigns, driving better engagement, higher conversion rates, and ultimately, improved business outcomes. The partnership with LeadGenius has been instrumental in optimizing CDK’s marketing, sales, and customer service efforts, ensuring that they can target the right prospects with precision and confidence.

Results and Impact

The partnership between Oasis Marinas and LeadGenius yielded impressive results:

• Increased Email Deliverability:
  • The accurate contact information provided by LeadGenius led to a significant increase in email deliverability rates.
  • This ensured that Oasis Marinas' messages reached more property owners, enhancing their outreach effectiveness.
• More Meetings Booked:
  • With reliable data and improved email deliverability, Oasis Marinas was able to book more meetings with potential clients.
  • The increased engagement helped Oasis Marinas expand their client base and grow their business.
• Time Savings for Sales Team:
  • By outsourcing the time-consuming task of data hunting to LeadGenius, the sales team at Oasis Marinas could focus on high-value activities such as engaging with potential clients and closing deals.
  • This led to increased efficiency and productivity within the sales team.

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• Increased Sales Efficiency: The integration led to a 30% increase in sales efficiency due to better-targeted outreach and optimized territory planning.
• Higher Conversion Rates: Personalized marketing efforts resulted in a 25% increase in conversion rates.
• Improved Data Quality: The comprehensive data from LeadGenius and Enigma significantly improved the quality and reliability of customer insights, leading to more informed decision-making.

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• The conversation rate soared to 8 conversations per 60 dials, a substantial increase from the previous rate.
• The efficacy of these conversations also improved, with 3 booked meetings resulting from every 20 conversations—a testament to the quality of leads and data provided by LeadGenius.