Article
The Death of Industry Classifications: Why Business Models Are the Future of Targeting
The Future of Data is On-Demand: How LeadGenius Powers Precision in B2B Targeting
The Economics of Big Events, Is the Big Bet Worth It?
Mastering Event Marketing: A Comprehensive Guide to Pre- and Post-Event Data Work and Campaigns
How LeadGenius Tagger Can Expand Relevant Contacts Inside Accounts by Over 20%
.png)
How a Recent Data Audit Revived 14,021 "Lost" Contacts into Revenue-Driving Opportunities
The Importance of Annual CRM and MAS Audits: Is Your Data Slowly Clogging Your Revenue Engine?
How to Optimize Your Multichannel Marketing Approach
The Problem with "Turnkey" Solutions
The Future of Marketing: Opt-In Data and the Rise of Content Syndication in a Compliance-First World
How Global Marketers are Evolving to Meet Growing Privacy and Compliance Demands?
Good, Fast, Inexpensive: Breaking the Trade-Off in B2B Data
Common Mistakes GTM Teams Make in the Modern Era of Signal Selling and Account Segmentation
What Is Lead Enrichment and Its Role in Finding Quality Prospects?
Using Signals to Sell Sophisticated Solutions: A Playbook for Sales Teams
The Challenges of Using Prebuilt Databases Like ZoomInfo and Apollo: Why Bespoke Data Wins
Selling to Higher Education: Why Having the Right Data and Process is Critical
Lessons Learned from Navigating a Stuck Deal and How I Could’ve Handled It Better
The Growing Rivalry Between Salesforce and HubSpot: A Battle for CRM Dominance
The Rise and Fall of ZoomInfo: How Real-Time Data Providers Are Eating Their Lunch
How Data Quality Impacts Sales Effectiveness
The Evolving Sales Engagement Space: Choosing the Right Platform
.png)
LeadGenius vs. Clay: Converting Personal Emails to Work Emails
The Problem with Industry Classification: Why Traditional Codes and LinkedIn Categories Lead to Poor Segmentation
Precision vs. Accuracy: The Key to Effective B2B Targeting
The Hidden Costs of Bad Data
The Hidden Costs of Data: How a Leading eCommerce Marketplace Uncovered the True Cost of ZoomInfo
The Death of Pre-Built Data: Why Static Databases Are Becoming Obsolete
.png)
Product Announcement: Exciting Updates to the LeadGenius Platform
.png)
What Streaming did to Blockbuster is what On Demand data is doing to traditional data
Accepting Personal Email Addresses Might be the Key to PLG Success
Google Finally Made a Decision on Cookie Deprecation. Here's What It Means for Your Business
The Changing Landscape of Cookies and Digital Marketing
Clay: The $500M Tool Few Will Ever Master
Unveiling Social Follower Trends in E-Commerce with LeadGenius’ Social Follower Monitoring
The Cost of Ignoring Generic Email Form Fills: Why Restricting Submissions Could Be Sabotaging Your Revenue Pipeline
Transforming Generic Emails into LinkedIn URLs: Enhancing B2B Marketing and Sales Efforts
Unlocking the Potential of Generic Email Addresses
Announcing LeadGenius Social Follower Monitoring
The Best Phrases to Seal the Deal: Why Honesty and Transparency Close Sales
Where will the next data giant come from?
What "Tommy Boy" can teach us about dealing with Big Data Firms
Why is my data vendor charging more for lower quality information?
Beyond the Static: How Real-Time Data is Disrupting the Sales Intelligence Status Quo
Unlocking Growth with Industry-Specific TAM Analysis and Micro-Segmentation
The Untapped Goldmine: Why SaaS Companies Should Focus on SMBs
The Challenge of Finding Contact Data and Market Intelligence on SMBs
Celebrating HubSpot's 18th Birthday: The CRM Titan on the Rise
Small and Mighty: How SMBs Have Become the Real Breadwinners in Today's Economy
Sales Metrics to live by
What is transaction data?
Enhancing eCommerce and Payments Strategies with LeadGenius and Enigma
What is Entity Resolution and Why Does It Matter When Targeting Small Businesses?
The 5 Biggest Trends in SaaS for 2024
Why Salesforce's Stock Drop Signals a Tough Road Ahead for SaaS Companies
From Growth at All Costs to Sustainable Growth Within
Cold Outbound Faces an Existential Moment: The Future of Sales Outreach
The Cooling Effect: Why Cold Emailing Is Losing Its Edge and How to Adapt
Best AI Email Marketing Tools to Automate Email in 2024
Sunsetting LinkedIn Sales Insights
Guide to Data Privacy Laws: Compliance for AE's and SDRs
How to achieve precision in SMB data sets
What is Geocoded Data?
Maximizing Outreach Effectiveness While Respecting Privacy: How to Navigate National DNC Lists
Failure to Launch: Understanding the Metrics That Matter in a PLG Strategy
Rethinking Outsourcing: The Perils and Potential of External SDR Functions
Benefits of real-time market data
What is bespoke market intelligence data?
Navigating the Sunset of LinkedIn Sales Insights: How LeadGenius Fills the Gap
What's the Role of Data Management in today's Modern RevOps Org?
Why is the SDR position facing an existential crisis?
The Problem with eCommerce Businesses
What is Salesforce doing with Pardot?
The Top 1000 SMB Companies in Spring 2024 | LeadGenius
Revenue Tech Consolidation: Where do we go from Here?
The Critical Evolution from Marketing Silos to Revenue Operations
Zoominfo Alternative
Forget TAM, Focus on Market Segmentation: A Shift in Startup Strategy
Culinary Secrets for a Robust Sales Strategy: Combatting Data Decay with a Master Chef’s Precision
Google's next big acquisition?
Finding high value SMB's through Advertising data
Bridging the Gap in SLED Contact Data
Revolutionizing SDR Efficiency: The Impact of AI and Centralized Data Gathering
LeadGenius Achieves Microsoft SSPA Compliance: A Milestone in Security and Privacy Excellence
Calculating ROI on your Data Spend
The Problem with SMBs: Navigating the Complex Landscape to Uncover Hidden Gems
The Rise of Salesforce and what comes next
Autopsy of a Unicorn: How Hopin Could Have Used a Custom Data Strategy to Avoid Catastrophe
The Death of Bant
Unpacking Zoominfo's Most Recent Court Ruling and the Downstream Impacts
Target America's Booming SMBs: A Roadmap for Enhanced Sales Strategies
Data Madness 2024: The Ultimate B2B Data Provider Showdown
Unlocking SMB Potential: AI and LLMs Transform SaaS Sales and Marketing Strategies
The Strategic Pivot from Enterprise to SMB in the Tech World
Unleashing Market Potential: How LeadGenius Amplifies SalesNavigator's Reach in the SMB Universe
Navigating the Shift in Outbound Sales Strategies and Outbound
The Power of Multithreading in Sales: How to Drastically Improve Your Win Rates
Data Privacy and Compliance: how to approach GDPR and LGPD
