Resources & Insights

Discover the latest news, tips and Go to Market strategies from LeadGenius.
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LPG Strategy
Article

The Power of Multithreading in Sales: How to Drastically Improve Your Win Rates

How to get Multithreaded in your deals, & why its worth the time & discomfort. Get success with strategic engagement tactics in order to increase your win rates
LPG Strategy
Article

Data Privacy and Compliance: how to approach GDPR and LGPD

Permission Pass advances in aligning marketing strategies with data privacy standards and offering a method to engage audience responsibly while following GDPR.
LPG Strategy
Article

6 Lessons from the collapse of a Unicorn

Hopin's journey reveals the need for startups to adapt beyond initial success, exposing missteps in data utilization, sales strategy & offering various lessons.
LPG Strategy
Article

What B2B Businesses need to know about data collection

Why should you own your data acquisition funnel? Discover essential insights on B2B data collection & elevate your business with our expert advice. Explore now!
LPG Strategy
Article

Going Down Market in 2024? You're not alone.

AWS and Google are focusing on down market sales. As reported by SiliconANGLE, Google Cloud, the strategy involves a major reshuffle within its go-to-market org
LPG Strategy
Guide

Mastering the Art of Trade Show Success: A Guide to Running an Effective Booth

Do's and Don't of executing trade show and live event marketing with expert strategies. Engage qualified prospects, personalize interactions, and maximize ROI.
LPG Strategy
Article

Zoominfo Alternatives

Amidst growing dissatisfaction with ZoomInfo, businesses are turning to self-serve platforms & AI-driven, white-glove data services for accurate data solutions.
LPG Strategy
Guide

Executing Permission Pass Data with LeadGenius: A Comprehensive Guide

LeadGenius boosts digital marketing with privacy-compliant contact management and permission pass campaigns. See why it is invaluable in global data compliance.
LPG Strategy

Moving Up Market: Mastering the Transition from Mid-Market to Enterprise Sales

Transitioning from mid-market to enterprise sales involves adopting an approach that includes patience, focus on key industries & leveraging internal resources.
LPG Strategy
Guide

Perfecting the Recipe for Success: The Sales Playbook as the Secret Sauce of Scaling

This article likens a developed sales playbook to the secret rub of a barbecue restaurant, emphasizing its crucial role in seasoning a company's sales strategy.